Customer relationship management might actually be the most important way to grow your real estate business. In order to continue to develop your customer base, you need to maintain the contacts you already have, while encouraging them to refer you to other people who are entering the market. Past clients, regardless of how satisfied they were with your work, will forget to use your services or to recommend them to others in the future, if you have not made the effort to maintain a relationship with them after the deal was finished and the papers were signed. For more information, visit Ixact Real Estate CRM.